Project: Mobilities – The Digital Marketer
Programme: Erasmus+
Resolution / Grant Agreement: 2022-3-PT02-KA153-YOU-000095192
Project dates: From 12 to 18 September 2023
Budget: €24,452
Leader: VR Marketing Association
Beneficiaries: 2 young people
Description: VR Marketing Association is the social association of the organisation Brand22, a creativity agency that develops digital marketing in the city of Vila Real (Portugal). VR Marketing aims to: encourage, stimulate, support and promote the development of social projects in the North region, based on the social principles that motivated its creation. The Training Course “The Digital Marketer” is a European project organised by VR Marketing its main theme is Digital Marketing.
Objectives:
The Digital Marketer project addresses the following needs:
– need for specific tools and instruments for youth workers to train young people in the field of digital marketing;
– need for specific digital competences in the field of youth marketing;
– matching the needs of the labour market with the competences of young people in the field of digital marketing;
– contribute to reducing the youth unemployment rate.
